Margin Call: Richard Thaler earned his Nobel prize by revealing humans' irrationality in dealing with money and the future.
Nevil Gibson Thu, 12 Oct 2017
The commercial world has long been fascinated with the work of academic psychologists and economists who study human behaviour, particularly when it comes to making decisions about goods and services.
The wider public is also interested, turning books such as Nudge and The Undoing Project into
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