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Hot Topic NBR Focus: GMO
Hot Topic NBR Focus: GMO
1 mins to read

SodaStream changes direction as sales slip

NBR Food Industry Week
Thu, 21 Aug 2014

SodaStream will focus its North America marketing on its healthier, more natural, and less-caloric flavours rather than as a cheaper alternative to factory-made soft drinks.. 

The Israeli-based company is also developing new flavours with natural sweeteners, such as stevia and monk fruit

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NBR Food Industry Week
Thu, 21 Aug 2014
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SodaStream changes direction as sales slip
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