NZ farming hook-up helps Xero to sell in other markets
Xero's founder and managing director Rod Drury says Xero's experience with New Zealand farmers can be translated to other markets. With special feature audio.
Jenny Ruth Mon, 16 May 2016
The connection Xero [NZX: XRO] has been able to make between farmers and their banks is helping the company sell its software to banks elsewhere, particularly in the key US market, founder and managing director Rod Drury says.
Banks are now paying for their farming customers to get Xero and the
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