'Nudge' author wins Nobel prize for economics
Richard Thaler's ideas have influenced campaigns to encourage retirement savings, and discourage smoking and eating unhealthy food.
The man who conceived “nudge” as a tool of public policy has won this year’s Nobel Prize for economics.
University of Chicago professor Richard Thaler, 72, challenged the popular notion that individuals make rational choices about their futures and finances.
His book Nudge (2008) developed
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Nevil Gibson
Tue, 10 Oct 2017
Tue, 10 Oct 2017
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'Nudge' author wins Nobel prize for economics
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