NBR Radar: The man behind the country's most popular international tourist attraction
As part of NBR's series on smart people doing smart business, we profile Russell Alexander of Hobbiton Movie Set Tours.
Staff Reporter Mon, 04 Dec 2017
Watch the full video on Russell Alexander's NBR Radar profile by pressing the play button
You don't have to worship JRR Tolkien to enjoy Hobbiton. In fact, more than 50% of the 600,000-odd people who visited the hobbit-sized tourist village in Matamata last year haven’t even seen the
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