Marketing plays of the week: Toyota vs Ford ad showdown
Toyota enlists Dai Henwood, cops flak from Ford.
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Agency: Saatchi & Saatchi
Client: Toyota
Kiwi funny man Dai Henwood is channelling his inner-Michael Myers in Toyota’s latest campaign via Saatchi & Saatchi. The comedian plays three different characters who work at a dodgy repair shop, lisp-afflicted Frank, bogan Trev and trashy Sherl. The
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Campbell Gibson
Fri, 27 Feb 2015
Fri, 27 Feb 2015
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Marketing plays of the week: Toyota vs Ford ad showdown
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