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Marketing plays of the week: Air NZ's big brand push and rugby, rugby, rugby

Ad campaigns from Air New Zealand, Rebel Sport and Steinlager.

Campbell Gibson and Chelsea Armitage
Fri, 07 Aug 2015

#1

Client: Rebel Sport

Agency: Ogilvy & Mather

This ad from Rebel Sport ran last month in conjunction with the Super Rugby Final between the Hurricanes and the Highlanders. It won the Newsworks’ newspaper ad of the month award because it “stood out on the judging table with its strong visual

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Campbell Gibson and Chelsea Armitage
Fri, 07 Aug 2015
© All content copyright NBR. Do not reproduce in any form without permission, even if you have a paid subscription.
Marketing plays of the week: Air NZ's big brand push and rugby, rugby, rugby
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