Huge online ad fraud underlines futility of click-through rates
"Nothing has approached this operation in terms of profitability," White Ops CEO Michael Tiffany says.
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Hawke’s Bay
Russia is at it again but this time its target is the digital ad industry.
According to a report released by US cyber-security company White Ops, Russian cybercriminals are stealing up to $US5 million in revenue every day for its operators from media companies and advertisers.
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Nathan Smith
Thu, 22 Dec 2016
Thu, 22 Dec 2016
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Huge online ad fraud underlines futility of click-through rates
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