Fonterra launches ad campaign as formula competition heats up
Fonterra's Anmum brand, which is worth $200 million in Asian markets, launched in New Zealand last month.
Chelsea Armitage Fri, 22 Apr 2016
Fonterra [NZX: FSF] has launched an advertising campaign for its internationally successful Anmum milk formula, which hit New Zealand shelves last month.
The campaign, executed by Colenso BBDO, comprises television, print, and online versions, all focused on empowering parents of young
Want to read more? It's easy.
Choose your best value subscription option
Student
Exclusive FREE offer for uni students studying at a New Zealand university (valued at $499).