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FCB effective but no revenue jump

Agency's revenue flat despite many client wins and awards for effectiveness.

Campbell Gibson
Tue, 14 Jul 2015

If you’ve ever called a drink a “beersie” or said “Yeah, nah” to one because of a famous ad campaign, you can thank FCB for it.

The advertising agency calls itself “The Change Agency” but one could just as easily say it’s “The Consistent Agency” because its revenue was flat compared with the

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Campbell Gibson
Tue, 14 Jul 2015
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FCB effective but no revenue jump
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