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Hot Topic Hawke’s Bay
Hot Topic Hawke’s Bay
2 mins to read

Auckland also gets new pricey logo


This A on crutches shows complete lack of understanding of the 3 Laws of Logo; Simplicity, Imprint, and Relationship|638276

Victoria Young
Thu, 14 Nov 2013

Auckland Council’s tourism, events and economic development unit  (ATEED) has undergone a logo refresh.

The move comes as Wellington debates its new Absolutely Positively Wellington logo unveiled last week.

The Auckland ‘A’ brand, which was originally developed in 2008, is meant to be a

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Victoria Young
Thu, 14 Nov 2013
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Auckland also gets new pricey logo
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