“Listicles” grow in prominence, while “massive missed opportunities” remain in mobile market.
Campbell Gibson Tue, 13 Jan 2015
Digital ad spend continues to rise faster than any other medium but, because it is still so new, it is also continuing to evolve. So where will the money for digital spend go in 2015?
Search and display advertising continue to dominate the digital budgets of companies (54% and 22% respectively)
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