It may only be for US browsers so far, but a new Google website, Boutiques.com - which went live yesterday - lets you search for clothes by category, then buy them online.A number of big retailers are onboard for the launch, which got splashy coverage in
It may only be for US browsers so far, but a new Google website, Boutiques.com - which went live yesterday - lets you search for clothes by category, then buy them online.
A number of big retailers are onboard for the launch, which got splashy coverage in The New York Times.
By all accounts, the new Google site makes it very easy to find your desired fashion items, using visual search technology.
But will this prove another Google fad, like the search giant's recent forays into everything from cars that drive themselves to (cough) monorails, or is it the beginning of the end of fashion shopping as we know it?
