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Tech & Innovation
7 mins to read

Risk ‘vanishingly small’: Serato slams ComCom

WATCH: In an exclusive interview, DJ software firm’s co-founders describe the ‘chilling effect’ of competition regulator’s likely blocking of $100m sale.

WATCH: Serato co-founders AJ Bertenshaw and Stephen West speak with Hamish McNicol.

Key points
  • What’s at stake: A deal to sell New Zealand DJ software company Serato for more than $100 million to Japanese electronics giant AlphaTheta Corporation, as well as significant earnouts for the founders.
  • Background: The deal was announced last July but has faced opposition and Commerce Commission interrogation, with a final decision due June 27 after multiple delays.
  • Key players: Serato, AlphaTheta, Steve West, AJ Bertenshaw, Commerce Commission. 

Nearly a year ago, a deal to sell New Zealand DJ software company Serato for more than $100 million to Japanese electronics giant AlphaTheta Corporation (ATC) was announced.

It was an impressive outcome for a company co-founded by Auckland University mates AJ Bertenshaw and Stephen West more than 20

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Hamish McNicol Thu, 20 Jun 2024
Contact the Writer: Hmcnicol@nbr.co.nz
News tip? Question? Typo? Let us know: editor@nbr.co.nz
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Key points
  • What’s at stake: A deal to sell New Zealand DJ software company Serato for more than $100 million to Japanese electronics giant AlphaTheta Corporation, as well as significant earnouts for the founders.
  • Background: The deal was announced last July but has faced opposition and Commerce Commission interrogation, with a final decision due June 27 after multiple delays.
  • Key players: Serato, AlphaTheta, Steve West, AJ Bertenshaw, Commerce Commission. 
Risk ‘vanishingly small’: Serato slams ComCom
Tech & Innovation,
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