Kiwi AI startup Yabble sold to YouGov for £4.5m-plus
Company will remain based in New Zealand but benefit from London-listed multi-national research firm's comprehensive datasets.
Yabble co-founders Kathryn Topp and Rachel O’Shea.
Kiwi artificial intelligence startup Yabble has been sold to London AIM-listed market research company YouGov for an initial cash consideration of £ 4.5 million ($9.5m) and a three-year earn-out based on hitting revenue targets.
Yabble will continue as its own brand and business under the
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