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Hot Topic Hawke’s Bay
Hot Topic Hawke’s Bay
The Story
Technology

Bluelab

Quick Facts

Bluelab is driven to develop technology to unlock the potential in plants while equipping growers with the freedom to pioneer in the plant-age.
Turnover: $19.5 million
Staff numbers: 65
Compound annual growth rate: not disclosed
Percentage of revenue in exports: 98% (US 65%, Europe 11%, Canada 8%, UK 8%, New Zealand 2%, rest of world 6%)

Tauranga map

Greg Jarvis had already been running his horticultural electronics company Bluelab for more than a decade when he realised a different approach could pay dividends.

The former Ballance AgriNutrients executive bought the Tauranga-based Bluelab business in 2000 when it was mainly a hydroponics

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