Todd Wackrow was previously Zip New Zealand’s director of growth,
Global buy now, pay later (BNPL) company, Zip Co Ltd (ASX: Z1P), has today announced the appointment of Todd Wackrow as country manager of its New Zealand operations. The move comes as Zip unifies its rapidly expanding global business under a single brand, ensuring consumers will recognise the Zip brand no matter where in the world they are.
Wackrow, previously Zip New Zealand’s director of growth, replaces founder and New Zealand managing director John O’Sullivan, who will transition to a global role.
Wackrow will be responsible for driving New Zealand’s market growth while helping Zip’s global expansion.
With a fully local operation, including the product and engineering function and customer service team, Zip New Zealand delivers innovative payment products to more than 360,000 Kiwi customers and 1600.
Wackrow was previously head of growth at PartPay, which Zip New Zealand acquired in November 2019. Within the business, he held roles across marketing, sales and product to deliver more transparent, simple and user-friendly finance products to customers and merchants. Before that, he also held senior leadership roles at Fonterra Ventures and separately, Union Digital, driving strategic growth for each business and delivering digital strategies.
Instrumental role
Zip co-founder and chief executive Larry Diamond said: “Since Todd joined us in November 2019 leading the New Zealand team, he has played an instrumental role in Zip’s international strategy. His deep experience with our customers, brand and merchants, coupled with New Zealand’s rapid BNPL growth, means we are well on our way to becoming the first payment choice, everywhere and every day.”
Diamond thanked O’Sullivan for his continued commitment to Zip’s global evolution.
Wackrow said: “The adoption of buy now, pay later services in New Zealand has truly accelerated over the past three years … With a fully local operation including our product and engineering function and customer service team, we are incredibly well placed to continue to innovate and better meet our Kiwi customer and merchant partners’ needs.”
Wackrow commenced the role in June 2021.
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