Ronan moves into the chief marketing and brand officer role.
ikeGPS (IKE) today announced the appointment of Chris Ronan as chief marketing and brand officer.
Ronan brings marketing and brand leadership experience working with globally successful companies including: Dell.com, one of the world’s largest computer technology companies, where he worked to launch notable web and social initiatives such as Dell Executive Suite Concierge, Dell Efficient Enterprise, ITEN desktop and mobile information aggregation site and Dell OEM site and social; the Ford Motor Company and Southwest Airlines, where he led the strategic design and development efforts resulting in the #1 corporate blog in the US.
He also led the design and user experience strategy for the roll-out of Air New Zealand’s mobile travel application then worked with Emirates Team New Zealand where he worked with Grant Dalton to deploy a community website to grow the brand leading to the San Francisco America’s Cup campaign.
Ronan worked with management thinker Gary Hamel to design the user experience for what became the leading open innovation project focused on reinventing management for the 21st century at The MIX (Management Innovation Exchange) and also was CEO of brand and digital consultancy RD2, focused on international tech businesses.
“ikeGPS has delivered some real proof points in the US market, addressing the communications and electric utility segments. There is an immense opportunity to build on ike’s brand position within this market. I’ve worked with Glenn [Milnes, CEO] and his team team over the past 12 months and am very excited to formally join the leadership group,” Ronan said.
“Ronan is [already] responsible for much of our current brand and communications, and I’m delighted to have him formally join the leadership team,” Milnes said.
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