Anthony Edmonds is responsible for overseeing the delivery of Apex Group’s single-source solution to New Zealand clients.
Anthony Edmonds.
Apex Group Ltd, a global financial services provider, today announced the appointment of Anthony Edmonds as country head – New Zealand, responsible for overseeing the delivery of Apex Group’s single-source solution to New Zealand clients.
Apex Group entered the New Zealand market in 2022 through the strategic acquisitions of MMC and Implemented Investment Solutions (IIS) and InvestNow. The Group’s New Zealand business offers technology-enabled products and solutions across fund administration, custody, registry, wealth administration, fund hosting, and distribution, delivered by a team of about 200 local market experts across offices in Wellington and Auckland.
Apex’s NZ clients benefit from the efficiency of a single-source solution, including access to a broad range of services including digital banking, depositary, fund raising services, and pioneering ESG ratings and advisory solutions, offered globally.
Originally founded and led by Edmonds, IIS (now within the Apex Group) delivers fund hosting services to global investment managers wanting to provide Kiwi investors with access to their strategies through tax-efficient locally domiciled PIE funds. Edmonds also founded InvestNow, an online investment platform enabling investors to access more than 120 managed funds, a KiwiSaver scheme comprised of 15 specialist investment managers’ funds, and six different banks’ term deposits.
Edmonds will continue to work alongside Apex’s experienced NZ management team, including Renée Tourell, who holds responsibility for the investment administration business, and longtime InvestNow and FundRock NZ executive director, Gareth Fleming.
Apex Group founder and CEO Peter Hughes commented: “We are pleased to appoint someone of Anthony’s experience and deep local market knowledge.”
Following the integration of the MMC business, founder Robert Moss recently retired from the Apex Investment Administration (NZ) Ltd board, along with Paul Mersi and Leigh Ryland. Fleming and Edmonds have now been appointed to this board, joining existing board director, regional head – ANZ, Nicholas Happell.
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