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General Business
7 mins to read

Mix Limited, from part-time whim to leading beauty products firm

Radar Series: Two Aucklanders have out-manoeuvred some of the world’s biggest beauty products companies.

Karyn Scherer Tue, 07 Jan 2020

Quick facts

Elevator pitch: Founders Shane and AJ created Mix in 2000 with a washing machine pump and a credit card, and since then have been on a relentless journey of democratisation, creating good-quality natural products for all.
Turnover: $50 million 
Staff numbers: 80
Compound annual

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Karyn Scherer Tue, 07 Jan 2020
Contact the Writer: karyn@nbr.co.nz
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Mix Limited, from part-time whim to leading beauty products firm
General Business,
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