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Hot Topic Hawke’s Bay
Hot Topic Hawke’s Bay
General Business
3 mins to read

F&B advertisers agree to tighten rules around targeting kids

Self-regulating advertiser body agrees ‘occasional’ food sponsorships and advertising must be only directed at adults.

Sponsorships advertising cannot target children.

Dita De Boni Tue, 30 Apr 2024

New rules governing the advertising of ‘occasional’ (otherwise known as fast, treat, or junk) foods to children – out today – have found favour with the Association of New Zealand Advertisers (ANZA), which is generally opposed to the tightening of existing codes. 

The Advertising Standards

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Dita De Boni Tue, 30 Apr 2024
Contact the Writer: dita@nbr.co.nz
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F&B advertisers agree to tighten rules around targeting kids
General Business,
103820
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