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General Business
3 mins to read

Colmar Brunton brand name to disappear after 40 years

Parent firm Kantar swallows name and restructures NZ in line with global biz.

Dita De Boni Thu, 01 Jul 2021

The 40-year-old Colmar Brunton name is to be phased out by the end of 2021 as the company takes the name of its global owner, Kantar. 

It is perhaps most known to the general public by its partnership with TVNZ’s 1 NEWS Colmar Brunton political poll, which has tracked the popularity of

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Dita De Boni Thu, 01 Jul 2021
Contact the Writer: dita@nbr.co.nz
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Colmar Brunton brand name to disappear after 40 years
General Business,
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